Fresh from the Fire! New Releases – 6/24/08

5 Alarm Music is proud to present our newest releases from Sonic Quiver!

Sonic Quiver combines an eclectic and vibrant mix of moods and styles to fit your music needs. Their latest release SQ013 Bluegrass & Blues features guitarist Kenny Greenberg who has worked with legendary artists such as Willie Nelson, Joan Baez and The Indigo Girls.

Search these selections and all of our music libraries at our website: search.5alarmmusic.com

Country

SQ013 – Bluegrass & Blues

SQ013

A smokin’ collection of Nashville’s finest from authentic Bluegrass to rockin’ Blues.

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Drama

SQ012 – Crime Lab

SQ012

A rich palette of modern drama cues and investigative themes.

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Electronica

SQ011 – Upbeatz

SQ011

A collection of today’s Nu Dance, Club Hip Hop, Electro, House, Trance, Techno, Funk, Soul & Latin.

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*If you love what you hear and need a music search, call our music director Tyler Harp at 626.304.1698. We’re happy to get set up on the Search & Rescue site!

How do I get my music on TV?

We aren’t all signed to major record labels (which is probably a good thing), and we don’t all have huge media corporations controlling our publishing either.  But all bands are still trying to make a living, with or without record deals, and in a post-Napster generation of file sharing, record sales have crashed, and artists need to find other ways to earn income from their music.

Placement of songs in TV shows, Commercials, Video games, and other media outlets has become a crucial part of the music industry over the last decade.  A placement on Grey’s Anatomy, an iPod ad, or a Tony Hawk video game can give huge exposure to artists, and be the tipping point to move them from being an unkown, to an uberstar!Paperback Hero (Rescue Records artist)

But if you are an artist and are unfamiliar with music licensing, you need to take some time to educate yourself before you start signing on the dotted line to give your rights away. US Copyright laws require that three separate licenses need to be cleared before any piece of music is put into any TV show, Commercial, or Film.  Those rights are:

Synchronization, Master Use, and Performance rights.

Synchronization (sync) rights come from the music publisher, who gives license to the intellectual property that is your song, while Master Use rights typically are owned or controlled by the record label (unless you’re Ray Charles, and you stick it to the man).  The “masters” are the actual recordings of a song.  So one song may have several different masters (maybe even from artists other than the original performer).

So a music supervisor would need to get a license from both the Record Label, and the Publisher (which may or may not be affiliated with the Label). Production Music companies like ours exist to make that process easier, so we control “both sides” (which means sync and master) on everything in our music library, so our rates are inclusive of both sync and master.

Whether you use a music placement company, or try to get your songs placed yourself, you will want to register all of your songs with a Performing Rights Organization.  The three main PRO’s in the US are ASCAP, BMI, and SESAC.  Whichever you choose (we will remain neutral, since we use all three), it will be their job to monitor the public performances (mainly broadcast) of your music, and collect and pay you royalties each time your music hits the airwaves.  Matt Hirt wrote a great article about how much money you can make from Film & TV Music, but it can be hard to predict, so don’t buy that new guitar or drum kit until the check is in your hands!

To briefly toot our own horn (can someone please explain that phrase to me?), 5 Alarm Music has a label just for independent artists, so if you want to find out more check out: Rescue Records.   And here is great article from Billboard about how DMI Music (our loving parent company) used several different media outlets to boost the career of one of our artists: Kirsten Proffit.

Happy Songwriting!

Fresh from the Fire! New Releases – 6/13/08

5 Alarm Music is proud to present our newest releases!

Search these selections and all of our music libraries at our website: search.5alarmmusic.com

Here’s a sneak peek-

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Orchestral

CTM001 – Cinema Sounds Trailer Music 1

CTM001

Orchestral – Trailers. Orchestral Music with Choirs and Sound Design Composed Specifically for Theatrical Trailer Use. Mixes Available in 5.1

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Rock

CS018 – Life & Leisure

CS018

Themes for an active lifestyle or the adventurous traveler.

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Electronica

ARTF028 – Designer Musik

ARTF028

25 cool lounge tracks from Scandinavia.

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Solo Instruments

ARTF031 – Solos

ARTF031

25 solo instrumental moods and melodies.

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Drama

INT2009 – Passion…. A Prelude To Love

INT2009

Lush orchestrations, intimate sounds and exquisite melodies portraying emotions of love and passion.

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CS017 – Guitar Atmospheres

CS017

A palette of colors and emotions featuring guitars and percussion.

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Documentary

INT3020 – Eclectic Elements II

INT3020

Crime scene deconstruct. Cops and robbers with a modern twist.

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Specialty

MML138 – Commercial Cuts 4

MML138

Creative advertising & new media shorts.

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5 Alarm Music @ Promax BDA 2008

Hey Promoters/Advertisers/Smart people everywhere!

We hope you’ll join us next week in New York City for the Promax | BDA conference 2008.  Promax is a great gathering of broadcast promotions and advertising creative minds, and this year’s lineup of speakers includes: Seth McFarlane (Family Guy, American Dad), James Liption (Inside the Actor’s Studio), Vince McMahon (the wrestling guy), and dozens of more exciting sessions and lectures.

Production Music plays a huge roll in complimenting the copy and the picture in any ad, or network promo.  We are excited to support Promax this year, and we will be in the networking village at booth 23.  Come see us and get a frisbee, or play with our Search & Rescue engine!

See you there!

Fresh from the Fire! New Releases – 6/3/08

5 Alarm Music is proud to present our newest releases!

Search these selections and all of our music libraries at our website: search.5alarmmusic.com

Here’s a sneak peek-
*Note the audio player seems to be having problems in Safari and Internet explorer. We’re working on this, but in the meantime try Firefox, or better yet call us so that we can set you up on the Search & Rescue site!

Period

05A067 – 80’s

FA067

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Specialty

05A066 – Christmas Music Yule Love

FA066

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Pop

05A064 – Jangle Pop

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JW2180 – Pop Vocal

JW2180

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Rock

05A065 – Classic Rock

FA065

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AB165 – Indie Rock

AB165

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AB166 – Drive Time Rock

AB166

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JW2179 – Rock Electro

JW2179

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Corporate

MML137 – Design:Technology:Science

MML137

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Comedy

FCD226 – Novelty & Special Effects

FCD226

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Orchestral

FCD227 – Hollywood Trailers

FCD227

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Electronica

FCD228 – Totally Chilled

FCD228

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JW2178 – Big Beat – Fat Tunes

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JUST057 – Worldwide Drum & Bass

JUST057

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Jazz

JUST054 – Jazz On Move

JUST054

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JUST055 – Quiet Places

JUST055

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PRCD171 – Be Bop Club

PRCD171

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PRCD172 – Evening Jazz Festival

PRCD172

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Documentary

JUST056 – Kiss My Laptop

JUST056

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Latin

TRM012 – Latin Flavors

TRM012

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PRCD174 – Corazon Latino

PRCD174

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Urban

PRCD173 – Groovy Beds

PRCD173

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Dance

PRCD175 – Clubbin’

PRCD175

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Running a Music Studio in the age of Garage Bands and Mboxes

In an industry that’s in a constant state of metamorphosis, only the strong survive. Candace Stewart has been managing recording studios for over 20 years and has seen a thing or two. Well respected as a studio veteran, she has managed many prestigious Los Angeles studios such as Take One Recording, Red Zone, Soundcastle Studios, Cello Studios, Sage and Sound and currently manages Firehouse Recording Studios.

How did you get your start in the recording studio business?

I worked for my brother Steve Smith who is an engineer. He had leased one of the old Kendun rooms in Burbank. The studio was called Take One Recording. I started answering the phones in the office.

What are the biggest changes you have witnessed in the studio world since you started out?

Well CD’s, MP3’s instead of LP’s. Pro Tools instead of tape machines.

How has technology and the dawn of Pro Tools affected how studios operate?

It hasn’t affected how studios operate, it has affected how engineers record, mix and edit. The learning curve has been on the operators. File management etc..
The only real difference for the studio is the storage of drives as opposed to tape and the security issues therein.

What is your take on the analog vs. digital argument?

Well as digital technology, sampling rate and D to A converters improve, there’s not too much of an argument on the studio side. It’s more on the final medium that music is released on. An engineer spends a lot of time working on the music using good mic pre’s, good mics, good EQ’s etc, and then he has to send out his mix on a MP3…Nauseating ….

What are the advantages of recording at a professional studio vs. using home recording equipment?

It depends on which part of the recording process you are talking about. For writing or composing, home studios are marvelous because it allows for artist empowerment – always a good thing! As far as tracking a rhythm section, recording a baby grand or grand piano, strings etc., real is better. Using the room as an instrument and acoustics makes a dramatic difference. Also for mixing – depending on the size of the “at home” control room and monitoring environment, a commercial facility is generally going to have a larger variety of monitoring choices. Mainly the acoustics, the amenities lounges, personnel, service etc. are what make a commercial facility advantageous. What makes staying home for vacation different from going to stay at a Four Seasons?

How have studios adapted as a result to the constantly evolving music industry?

We buy different gear. We have also had to expand our marketing to more than recording artists, recording engineers and record producers. Now contractors, producer engineer management firms, music supervisors, advertising execs, post supervisors, directors and producers for film & TV- any area of the entertainment business that needs music or sound to be recorded and mixed.

What are some of the challenges you face as a studio manager?

Dwindling record sales, shrinking record, film & TV music budgets, better home studios,
The most destructive thing to the music business as a whole has been piracy/stealing.
This affects every aspect of the industry from the artist not getting paid for their work to record companies not making sales on and on…. DON’T EVER DOWNLOAD OR BURN COPIES OF MUSIC FOR FREE IT’S STEALING! ~ PERIOD.

Firehouse Recording Studios

Tell us about Firehouse Recording Studios.

Firehouse is a nice blend of analog and digital equipment. The acoustics of the rooms are wonderful. My engineering and runner staff are stars, and the facility as a whole is a beautiful building with a clean welcoming atmosphere and oh yeah, you get to deal with me! Call for a tour or go to the site you’ll see.

Who are some of the greatest engineers and producers that have worked in your studios and what makes them great?

It would take a long list to name all of the amazingly talented engineers and producers that I have had the honor of working with but to name a few:

Jim Scott, Bill Botrell, Joe Chicarelli, George Masenberg, Ed Cherney, Mike Clink, Glyn Johns, Ethan Johns, Marc DeSisto, Don Murray, Steve Churchyard…..That’s just a few engineers some of whom are also producers. Pat Leonard, Don Was, Rick Rubin, George Drakoulias, Bob Rock, Bob Ezrin, Steve Lillywhite, Jon Brion, Ken Andrews and many more wonderful producers.

Listen to any record they’ve done you’ll hear why they are the best. The projects they’ve done speak for themselves. As far as my subjective view it would be because of the professionalism they exhibited when they worked at the various studios I’ve managed.

What was the most bizarre moment you’ve experienced at a studio?

Can’t say, I would get sued!
One unusual example would be the delivery of a flower arrangement featuring a Rottweiler wearing a cape and sunglasses made as a flower “float” created for Elton John.  While  I was standing in Studio 1 at Cello I commented on it, not realizing that Elton was standing behind me at that moment…

www.firehouserecordingstudios.com

Written by Sarah Scarlata

Music Supervision in a Reality TV World

When you reflect on a show you have recently viewed, it will usually focus on the drama and gossip of fictitious characters you’ve welcomed into your life. But with the writers strike and decreasing budgets in television, reality TV has exploded with a copious amount of shows and plots that emerge from non-actors who have chosen to live in front of a camera.Greg Debonne

Either way, reality or fiction, the background music in your favorite scenes is what can keep you on the edge of your seat. The careful placement of these songs is the creativity of the music supervisors. Greg Debonne is one of those artists who has worked on numerous reality TV shows featured on MTV and VH1, as well as Lifetime Television that features one of his most stand out credits: Lisa Williams: Life Among the Dead.  I recently got to sit down with Greg and ask him about his thoughts on Music Supervision in this Reality TV World.

While it is cheaper to use no-names to star in shows that doesn’t require writers, and other jobs a series or sitcom would require, is this boom of reality shows good for the entertainment industry? Are there even enough people with the talent to successfully piece together life with its soundtrack?

The Problem:

Quality control is on the front-line of issues in recent runs of reality TV.

“Many music supervisors in reality television don’t really understand their own function in a broader sense,” says Debonne, “if there is a music supervisor at all.”  According to Debonne, no music supervisor means the job is then placed on someone else in the production who is juggling other responsibilities and also doesn’t have the experience to do the job effectively.

“With many reality productions being made on the cheap…there aren’t always going to be those talented editors,” said Debonne, explaining that high number of shows being produced has opened a surplus of jobs that are usually more rare and coveted. “Many editors in reality TV are primarily picture cutters whose job happens to entail laying in music.”

The Solution?

So what will music supervision look like down the road for reality TV if budgets are too minimal for higher caliber music supervisors, like Greg, and the ever-evolving trends in the industry make it too hard for the multi-tasker to keep up?

“With a limited budget,” explains Debonne, “you want to maximize your customized music cache for the series in such a way that, ideally, each cue covers all the bases of quality. However, when you’re going for quantity of selection in addition to quality, you can find yourself including [not] the most up-to-date production, but stylistically and arrangement-wise, they can fit the application and work well.

“It comes down to understanding the medium,” Debonne points out.

Anyone can pick out songs, but Debonne explains that this is only one fraction of a much larger picture.  “I would say an understanding of music relative to arrangements and orchestration makes a difference … It helps if the music supervisor has a good ear, which means a general working knowledge of harmony, i.e. keys, scales, the intervallic relationship between tones, etc.

“If you’re really serious about creating a beautiful bed, you want to think about the quality of harmonic transitions from cue to cue. If there’s a song or a cue that just fades and the editor needs a definitive ending, you want to be able to hear key-wise what chord the editor needs that can be pulled from another source in order to provide the resolution he or she desires … Having a broad knowledge of harmony is ideal in those instances as well as for the overall creative process.”

*edited by Amelia Consendine

We’re Proud To Present – Amygdala Music

Another proud addition to the 5 Alarm Music battalion – Amygdala Music!

Amygdala Music is known for the hit Discovery Channel series “Monster Garage,” “Monster House,” “Biker Build-Off” and the Primetime Emmy nominated “Deadliest Catch“. The library is especially great for contemporary rock and hard driving scenes. You can audition all tracks from the Amygdala Music Library at our new Search and Rescue search engine. Call us today for download authorization and a personalized tour of Search & Rescue, our new search engine. And of course, Tyler Harp, our music director, is available 24/7 to help you find exactly what you need!

Happy searching!

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From David Vanacore, the award-winning composer who created iconic scores for such hit shows as “Survivor”, “The Apprentice” and “Big Brother”, The 24/7 Library truly shines in the reality television arena. Content is categorized by mood with scores,underscores, minus mixes, bumpers and stingers. It is 83 CDs strong and growing.

Don’t forget you can audition all tracks from the 24/7 Music Library at our new Search and Rescue search engine. If you’re not already authorized, please contact us and we would be happy to to set you up and give you a personal tour. And of course, Tyler Harp, our music director, is available 24/7 to help you find exactly what you need!

Happy searching!